Is it worth sending a follow up email to an enquiry?

How to communicate with your potential renters - how to turn site visitors into enquiries, and enquiries into bookings.
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964kevin
Posts: 168
Joined: Sun Jul 31, 2011 8:26 am
Location: Kissimmee, Orlando, Florida
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Post by 964kevin »

Giddy Goat wrote:
964kevin wrote:I also think its a little rude to enquire about my home, then not bother to say thanks for the info.....
Yes, that irks me too as I wouldn't do it - but with the volume of holiday rentals having grown a lot since we started renting our property 7 years ago, increasingly I am receiving standardised enquiries instead of the personalised ones - and the sender of course is simply cutting and pasting it and sending it to loads of owners. There's no excuse even so when an owner replies in a non-standardised format, not to reply - even with another standardised email: "Thank you for your quick response but we have now found a property" would be better than a deafening silence!

I suppose the flip side is that there are many owners (none here though!) who don't bother to reply to someone enquiring about dates already booked.
I always reply, because that's the way I would want to be treated, and if the date is booked, I offer alternatives and sometimes throw in a discount as an incentive.
Its only worked once or twice, but thats kept the bills being paid.

Kevin
http://www.encantada-vacation.com

Our little piece of Florida, never get tired of being there. Love it and the people to bits.
Montana
Posts: 195
Joined: Wed Jun 29, 2011 6:27 pm
Location: French Alps/UK

Post by Montana »

I too follow-up, a couple of days to a week after sending a very personalised reply which addresses all their questions. How long I wait depends on whether I've had another enquiry for the same property/dates.

At the moment, about 80% of the enquiries are for long-booked peak week dates, which are marked as such on the availability. I send a quick reply advising that we're sorry, but no can do, however as we do seem to offer a good match in every other way, perhaps come back another time. This approach HAS resulted in other enquiries and a couple of subsequent bookings, so I take the view that it's worth the couple of minutes in responding. I know I like to get a reply whenever I'm looking for my own family holiday
Acid corrodes the vessel.........
Cotterdale
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Joined: Thu Nov 25, 2010 10:44 pm
Location: Yorkshire Dales
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Post by Cotterdale »

I also track my emails this lets me know how many time an email as been opened and where. If it is opened a few time and we have availability I will send another email to ask if I can assist them further.
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