What percent of your bookings come from your Personal Site?
What percent of your bookings come from your Personal Site?
I am interested in finding out what percentage of your bookings come from your personal web site. Also, are the renters who book through your pesonal web site different in any way from those that come through rental listing sites ?
Thanks,
Kevin
Thanks,
Kevin
- Normandy Cow
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Re: What percent of your bookings come from your Personal Si
As all our bookings are via paid listings can't help with your poll, just interest to know what you mean by, "renters who come via personal web sites are different in any way from listed site".kevincohr wrote:I am interested in finding out what percentage of your bookings come from your personal web site. Also, are the renters who book through your pesonal web site different in any way from those that come through rental listing sites ?
Thanks,
Kevin
Regards
It's relatively easy for us to tell as almost all of the bookings arriving via listings are via reservation systems which made up around 70% of our bookings from last year.
This year, the picture is still emerging but following the little update of our website last September the number of bookings from that is drastically up. It's very early days yet as the bulk of our bookings are only 2-3 weeks ahead of the guests arriving but it looks like the ratio might turn out to be something like 70% ownsite bookings this year.
Arnold
This year, the picture is still emerging but following the little update of our website last September the number of bookings from that is drastically up. It's very early days yet as the bulk of our bookings are only 2-3 weeks ahead of the guests arriving but it looks like the ratio might turn out to be something like 70% ownsite bookings this year.
Arnold
Re: What percent of your bookings come from your Personal Si
[quote="johnel
As all our bookings are via paid listings can't help with your poll, just interest to know what you mean by, "renters who come via personal web sites are different in any way from listed site".
Regards[/quote]
For example, differences in demographics ( e.g. more families), the timing of enquiries ( e.g. how far in advance), the conversion rate from enquiries to bookings etc etc
I suspect visitors to a personal web site are more serious about your property than the typical enquirier on a listing site.
Thanks,
Kevin
As all our bookings are via paid listings can't help with your poll, just interest to know what you mean by, "renters who come via personal web sites are different in any way from listed site".
Regards[/quote]
For example, differences in demographics ( e.g. more families), the timing of enquiries ( e.g. how far in advance), the conversion rate from enquiries to bookings etc etc
I suspect visitors to a personal web site are more serious about your property than the typical enquirier on a listing site.
Thanks,
Kevin
We find that we get bookings via our own site much further in advance eg we now have one for October from our site vs Easter for listings sites.
Overall, I agree that enquiries arriving via our own site are much more likely to book than those arriving via listings site entries. I think that it's almost 100% who book if they enquire via our own site vs more like 30-50% from listings sites. I think that's a side-effect of our own site having considerably more information about our place than the listings sites do so that our website effectively weeds out those that aren't attracted by some aspect of our place.
Arnold
Overall, I agree that enquiries arriving via our own site are much more likely to book than those arriving via listings site entries. I think that it's almost 100% who book if they enquire via our own site vs more like 30-50% from listings sites. I think that's a side-effect of our own site having considerably more information about our place than the listings sites do so that our website effectively weeds out those that aren't attracted by some aspect of our place.
Arnold
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Re: What percent of your bookings come from your Personal Si
95% through our site, with a few guided up the road by the tourist officekevincohr wrote:I am interested in finding out what percentage of your bookings come from your personal web site. Also, are the renters who book through your pesonal web site different in any way from those that come through rental listing sites ?
- Alan Knighting
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